A THOUSAND WORDS - Alex Waterhouse-Hayward's blog on pictures, plants, politics and whatever else is on his mind.


Joji's Is Still There
Wednesday, March 24, 2010

You can sit and look at art in a gallery. At Joji’s you can have your hair done too. Borrowing the idea from the yearly Artworks On The Drive, when stores on Commercial Drive display art on the street, Joji has a monthly art show in her salon. She has featured Jan Crawford, Dana Irving, Katarina Thorsen and the photographs of Natasha Moric.

Joji, from Hull Quebec, has been on the drive for five years and says, “I have brought a downtown salon to the Eastside. Many of our clients are artists who are demanding. We are up there with Suki’s as one of the ten best in town. We believe in doting over and papering our clients to the hilt. You can sip coffee from Casa del Café while you get your Japanese shampoo.” If it weren’t enough you can always walk down a block to Joe’s Café, buy that special Mexican Chicken at the Nazarene Market, up a block, or stock up with groceries and vegetables at the Santa Barbara Market next door.

If you don’t spot Joji in her gaucho hat at your next appointment, don’t be surprised. She is probably perfecting her style at the London Academy or the School of Vidal Sassoon.

If you wonder about the above piece an example of “service oriented editorial drivel” I can only cite my ignorance on the matter. I wrote it for Western Living sometime in the late 80s and I am not sure they ever ran it accompanied by my photograph of the beautiful Maurice and the Clichés groupie and model, D’Arcy.

Of the places mentioned Joji’s remains as does the Santa Barbara Market and Joe's Cafe.

In the heady days of magazines in Vancouver, the 80s!, we freelancers just didn’t wait for the phone to ring with the next assignment. We indulged in the daring sport called speculative work. In my case I photographed D’Arcy (film cost money) and interviewed Joji and then wrote the piece. The idea was that magazine editors were a tad lazy and they liked being offered a package. For me, this was not usually the case. It was easier for a writer to convince an editor on a speculative piece than for a photographer to do so with an editor. It was after a few of these failures that I began to concentrate on writing pieces without offering pictures to accompany them. My success rate improved and in most cases I was assigned to take the pictures


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